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Meet the Deputy Directors
Tony Faraca, Chief Deputy Director & CFO
Tony Faraca joined the Idaho State Liquor Division on September 1, 2008. Prior to the ISLD, he worked in private industry and has extensive experience with large manufacturers and retailers including Chevron, Clorox, and Albertson’s.
Mr. Faraca has worked in a wide variety of administrative roles including accounting, budgeting, financial planning, analytics, contract negotiations, and human resources. Throughout his career, he has been responsible for capital project analysis, promotional and pricing analytics, consumer product launches, strategic planning, resource allocation, cost accounting, supply chain optimization, system integration, and organizational development.
Mr. Faraca is a graduate of the University of Idaho where he received his Bachelor of Science degree in Finance.
Sally Ray, Deputy Director for Retail Operations
Sally Ray was appointed Deputy Director for Retail Operations by Idaho State Liquor Division (ISLD) Director Jeff Anderson on July 6, 2018. Prior to joining the ISLD, Ray worked in private industry for 30 years and has extensive experience in retail store operations, retail merchandising, procurement, and logistics with large retailers including Kroger Company and Super Valu, Inc.
Ms. Ray joined the Division after 18 years with Kroger where she served in various leadership roles across multiple retail divisions including District Operations Coordinator for the Columbus, Ohio division and District Manager for the Dillon’s division, overseeing stores in Kansas and Nebraska. During her time as District Manager, she was responsible for assessing the ability of stores to exceed customer expectations, establishing and achieving sales and profit goals, and coaching and developing district management and store level teams.
Since 2015 as Kroger Deli/Bakery Division Merchandiser, Ms. Ray was responsible for 110 stores throughout Texas and Louisiana, with direct involvement in establishing store merchandising standards, equipment and fixture placement, store remodels, new store planning, capital investments, category management, and compliance and regulatory initiatives.
In 2013 Ms. Ray was a recipient of the Progressive Grocer award for Top Women in Grocery.
In addition to spending time with her family, she enjoys helping with school functions, church fundraisers, and various charitable organizations.
Ray Homen, Deputy Director for Procurement and Distribution
Ray Homen joined the Idaho State Liquor Division (ISLD) on August 3, 2015, as a Business Analyst and was named Deputy Director for Procurement and Distribution on April 23, 2018. Prior to joining the ISLD, Ray worked in private industry for nearly 20 years.
Mr. Homen joined the Division after spending nearly three years in Wells Fargo’s analytics department. During his time at Wells Fargo, he was responsible for all levels of analytical support, reviewing financial packets for completion, managing data integrity, data entry of financial information, and setting productivity levels. He was involved in many strategic planning assignments and developing process improvements.
Mr. Homen received his Bachelor of Science, Business Administration degree from California State University, Humboldt in 2004. He continued his secondary education completing his Masters in Business Administration (MBA) degree from California State University, Humboldt in 2006 and Masters of Science in Accounting (MSA) degree from University of Phoenix in 2011.
Catie Wiseman, Deputy Director of Administrative Services
Catie Wiseman has been with the Idaho State Liquor Division (ISLD) since 2012. Her roles have included Training Specialist, Education and Outreach Manager, People and Community Manager and now, Deputy Director of Administrative Services. She oversees the following departments: Accounting, IT & Security, and Customer Service & Communications.
Catie has been instrumental in implementing innovative processes needed for the Division to create a culture of excellent customer service. Those systems include a learning management system, mystery shopper program, scheduling system and retail website. She is most proud of her work with NABCA and their education mini grant program. This partnership has gifted over $450K over the past nine years to coalitions, law enforcement, schools and other organizations who are committed to changing the environment in their Idaho communities in preventing underage and abusive drinking.
Prior to the ISLD, you would have found Catie working in either professional hockey sales and operations, technical recruiting or non-profit service. Catie is a proud alumna of Colorado State University with a bachelor’s degree in Speech Communication and has called Idaho home for the past 22 years. She enjoys spending her free time with her wonderful husband, Dave, her amazing daughter, Lexi, and her feisty Bernedoodle, Maddi.
Photo credit: Redhaven Photography