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Product Delisting

Regular/Limited

A Regular/Limited product carried by the ISLD will be examined for delisting if the product’s 12-month retail dollar volume falls below the point of distribution threshold associated with the price tier the product resides in.

If a product falls below the dollar per point of distribution monthly benchmark rate, a letter will be issued regarding the delisting of the item.

New Products

Newly listed products will be evaluated at a minimum three times a year (January, April and July) with the first delist evaluation occurring after the holiday selling season. Subsequent delist evaluations will occur typically 90 days after the previous evaluation period. No delist evaluation will be held during OND.

A newly listed product carried by ISLD is given eight months to achieve one-half of the established annual sales thresholds. If this is not achieved, then the product becomes a candidate for early delisting.

A newly listed product carried by ISLD is given 15 months to meet or exceed the established annual sales thresholds. If a product does not meet the threshold after 15 months, then it is a candidate for delisting.

If a product falls below the dollar per point of distribution monthly benchmark rate, a letter will be issued regarding the delisting of the item.

Distribution Thresholds & Benchmarks

PRICE TIER VALUE POPULAR PREMIUM SUPER PREMIUM ULTRA PREMIUM LUXURY
RETAIL SHELF PRICE (FLOOR-$8.95) ($9.00-$14.95) ($15.00-$24.95) ($25.00-$39.95) ($40.00-$59.95) (OVER $59.95)
SIZES
50 $7.00 $7.00 $12.00 $12.00 $15.00 $15.00
100 $10.00 $10.00 $15.00 $15.00 $20.00 $20.00
200 $15.00 $15.00 $20.00 $20.00 $30.00 $30.00
375 $30.00 $30.00 $45.00 $45.00 $60.00 $60.00
750 $60.00 $60.00 $90.00 $90.00 $120.00 $120.00
1000 $80.00 $80.00 $110.00 $110.00 $140.00 $140.00
1750 $100.00 $100.00 $150.00 $150.00 $220.00 $220.00
Value & Popular Each size stands alone (750ml, 1750ml)
Premium, Super Premium, Ultra Premium & Luxury 750ml

Special Orders

Special order products will be evaluated at a minimum three times a year (January, April and July) for relevance.

Category Review

Categories will be reviewed by the following time periods:

JANUARY
  • VODKA
  • IRISH WHISKEY
  • SMALLEYS
  • CORDIAL/LIQUEURS
APRIL
  • READY TO DRINK (RTDs/COCKTAILS)
  • TEQUILA
  • RUM
  • GIN
JULY
  • CANADIAN
  • RYE
  • BOURBON
  • BRANDY/COGNAC
  • SCOTCH

ISLD has the right to shift these around as needed.

*No advisory letter will be issued moving forward.
All suppliers and brokers are responsible for monitoring their brands performance.

IDAPA 15 Administration Rules

Revised May 2021